For obvious reasons companies nearly always prefer to use their company name as their Internet domain name. A domain name may also be a registered trademark and therefore prior to choosing a domain name you should always consider the following:-
• conduct a trademark search at the Trade Mark Registry, even if the domain name appears to be available
• Check with companies house whether the domain name you wish to use is in fact registered as a company name as even though it is not a registered trademark you may still not be able to use it as it may be considered to be “passing off”
• You should always consider registering the domain name as a trademark in the UK and if applicable a community trademark in the EU as well as a domain name
• Search the internet to see whether that name or a similar name is being used abroad
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